- After the fruit chai and the ‘Mango Maggi’ accompanied by a slice, here is Vimal Maggi.
- An Indore man has mixed India’s favorite pan masala with his favorite instant noodles.
- The viral video has racked up 3 million views.
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We would have liked to invent that. It’s hard to tell from the experiencer’s face whether the masala worked its magic, but Rohit gnawed like he once did.
Sharing the clip on Instagram, the content creator wrote “Dane dane me kesar ka dam” the famous tagline that accompanied Vimal products before the company removed “kesar” from it.
The histrionic food-combining gimmick managed to do what it intended – trigger people.
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“Be you at khaa bhi gaya. Mujhe laga sirf dikhaa raha hai,” one incredulous user commented, saying the man should consider adding poop to the mix.
Another Instagrammer, who was clearly upset with celebrity endorsements of gutka encouraging its use, wrote, “Bhai Ajay Devgan ko khila Akhsay Kumar ko khila Ranveer Singh ko khila Sahrukh Khan ko khila Amitabh Bachchan ko khila.”
Many others pointed out how “dangerous”, some in their own style. “Dane dane mein cancer ka dum,” one person described the bizarre food combination, tweaking the tagline with a clever pun.
For all its innovation, the Indori may not be the first to bring together the best of both worlds.
Here’s an older video of the same madness, complete with the parody song.