David Moyes believes that West Ham should not seek a “quick” cash injection as they aim to stay in the Premier League and in Europe.
West Ham will travel to Manchester City on Sunday in a bid to solidify their place in the top four, having responded to the loss to Wolves by reserving a place for the Europa League round of 16 with a victory at Rapid Vienna on Thursday night .
Since returning to the London Stadium in December 2019, Moyes has overseen steady progress, from a successful survival battle to sixth place last season, ahead of Tottenham and Arsenal.
But the Hammers boss wants the focus to be on keeping that up for the long haul, rather than just spending a spending spree in January to drive Champions League football away.
“The team, in truth, are far from the real greats on the pitch, but we are really trying to do it,” he said.
“The players did a brilliant job of getting to this level if you think two years ago we were talking about how we were going to avoid relegation.
“It was a really quick turnaround and now we have to build on it. “
Earlier this month, Czech businessman Daniel Kretinsky completed the purchase of a 27% stake in West Ham.
Kretinsky, owner of Czech club Sparta Prague, and his colleague Pavel Horsky have been appointed to the London Stadium board alongside co-chairs David Sullivan and David Gold and vice-chair Karren Brady.
Documents submitted to Companies House show that a “buy and sell agreement” is in place, meaning that majority shareholder Sullivan can sell his shares to Kretinsky at a price already agreed upon and that Kretinsky also owns the option to buy these shares as well as the participation of Gold.
It is understood that these are options held by both parties, only in place for a certain time and not an obligation or an agreed agreement for any takeover.
Moyes hopes that any new investment will be used wisely and with the big picture in mind.
“I really liked Daniel’s words the other day when he spoke about his intention to build the club and how he would like to take charge of it,” Moyes said.
“Personally, I don’t think there is a silver bullet in building a football club.
“You have to take the steps to try to have a better team, to get consistency and to give your players an advantage as you go.
“If you try to do it too fast then it fails.”
Moyes added: “You look at Manchester City and the funds they have, they’ve taken things a lot, but even that has taken time – they’re still trying to win the Champions League.
“There are things in football that you just can’t buy and I’m glad it’s that way because I would hate to think that it was only money that made me succeed.
“I hope the results are due to good recruiting, good training and doing things right.”